Digital marketing for stallion owners
Your stallion has the pedigree. We bring him the mares.
We build his website, run his ads and social media, and give you software that answers mare owners, sends your contract and requests the stud fee. Stallions are all we market.
Free, with no obligation.
- 12x average return on ad spend
- Results guaranteed
Results
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12x
Average return on ad spend. On average, every $1 in ads brings back $12 in stud fees.
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Under $20
Average cost of one mare owner inquiry
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Europe & the Americas
Stallion owners on both sides of the Atlantic
Why books stay empty
Mare owners book the stallions they know. We make sure they know yours.
Before each season, mare owners scroll through hundreds of stallions on their phone and keep a short list. The names that make it are the ones they've seen compete, whose foals they've watched win, and whose stud answered first. A stallion they've never seen stays off the list, however good his pedigree.
We work on both sides. We put him in front of the right mare owners, and we make sure none of them waits for an answer.
See our servicesServices
Everything it takes to fill his book
Four ways we bring mare owners to your stallion, plus software that turns their interest into bookings.
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Advertising
His name in front of mare owners while they choose a sire.
- Facebook and Instagram first, because they bring the most bookings in our campaigns
- Google, YouTube and TikTok where they pay off for him
- Ads in every country you ship semen to, timed to your breeding season
- 12x average return on ad spend
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Social media
Mare owners see him all year, between seasons too.
- A content plan, posted for you
- His offspring's results, posted the week they happen
- Short on good footage? We can come and film him.
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Websites
A stallion website that answers a mare owner's questions before they ask.
- Pedigree, offspring, stud fee and semen options, one tap away
- Fast on a phone, where mare owners look for sires
- Every inquiry goes straight into your software
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Landing pages
Each ad leads to a page built for it, so the mare owner lands on the offer they clicked.
- A page for each stallion, offer and end-of-season push
- Separate pages for mare owners who are browsing, comparing or ready to book
- One clear next step on each page: book him or ask a question
Software
Software built for your stallion. It books mares while you're with the horses.
Every mare owner who writes to you lands in one place, whether they wrote on Instagram, Facebook, WhatsApp or email. The software answers them, keeps in touch until they decide, and sends your contract the moment they're ready. We set it up around your stallion, your contract and your fees. You run it from your phone.
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Answers in minutes, day and night
A mare owner who writes at 11 pm gets an answer before they put the phone down.
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Signed and paid without a phone call
They sign your contract on their phone. The payment request follows the moment they sign.
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Every mare in one view
Follow each mare from the first message to the foal on the ground.
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This season's maybes, next season's bookings
Mare owners who don't book this year hear from you first when the next season opens.
You get hours of admin back every week, and we handle the setup.
Why Digital Cavaliers
Why us, if you stand a stallion?
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Stallions only
We market stallions and nothing else. We know what mare owners check before they book: damline, offspring, stud fee and terms.
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Planned around your breeding season
We time each campaign so your stallion gets the most attention in the weeks mare owners decide.
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We speak the language
Studbook approvals, chilled and frozen semen, live foal guarantees. You won't spend a call explaining the sport to us.
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Europe and the Americas
We work with stallion owners on both sides of the Atlantic and advertise him wherever you ship semen.
How it works
From free consultation to booked mares
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Tell us about him.
On a free call, walk us through his pedigree, results, stud fee and the countries you want to sell in.
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We plan his season.
We agree on services, budget, timing and the results we promise before anything goes live.
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Mare owners start booking.
We run his ads, pages and social media. Your software handles the inquiries, contracts and payments.
Our guarantee
We hit the results we promise, or we keep working for free.
Before your campaigns go live, we agree on the results with you. If we fall short, we keep working on your stallion without charging our fee until we reach them.
Book a free consultationFAQ
Before you book
My stallion is young and has no big results yet. Can you help?
Yes. Young stallions sell on pedigree, movement and their approvals. We build his name now, so mare owners already know him when the results come.
Where do you work?
With stallion owners across Europe and the Americas. We advertise him in every country you ship chilled or frozen semen to.
Which platforms do you advertise on?
Facebook and Instagram get most of the budget, because they bring the most bookings in our campaigns. We add Google, YouTube and TikTok when they pay off for your stallion.
Do I need to send you photos and videos?
Send what you have. We'll tell you what's missing, and if you need new footage, we can come and film him.
Can I use my own breeding contract?
Yes. We load your contract, stud fee and terms into your software, including your live foal guarantee. Mare owners sign your paperwork on their phone.
Do I have to learn new software?
No. We set it up and show you around. You check inquiries and bookings from your phone.
How does the guarantee work?
We agree on the results before we start. If we don't reach them, we keep working without charging our fee until we do. Your ad budget is separate: you pay the ad platforms directly.
How much does it cost?
It depends on the services, how many stallions you stand and how many countries you want to reach. After the free consultation, you get a clear price.
Free consultation
Mare owners pick their sire before the season opens. Make sure they've seen yours.
Tell us his name. On the call, we'll show you how we'd market him and which results we'd promise.
- 12x average return on ad spend
- Results guaranteed
Thanks. We'll email you to set a time for your consultation.